Ranveer Singh’s SuperYou Secures Funding from Zerodha’s Rainmatter to Revolutionize Nutrition in India
Quick Summary
- SuperYou, a nutrition startup co-founded by Ranveer Singh, has secured funding from Rainmatter, the venture capital arm of Zerodha.
- With innovative products like India’s first Protein Wafer Bars, the brand is addressing India’s protein deficiency crisis and aiming for rapid growth.
- Backed by Rainmatter’s support, SuperYou plans to scale up its product range and achieve ₹500 crore in revenue within five years.

SuperYou, the health and nutrition startup co-founded by Bollywood superstar Ranveer Singh and entrepreneur Nikunj Biyani, has secured significant backing from Rainmatter, the venture capital arm of Zerodha co-founders Nithin Kamath and Nikhil Kamath. The undisclosed funding aims to amplify SuperYou’s mission of making affordable, protein-rich foods accessible to millions of Indians.
Rainmatter Joins Hands with SuperYou for a Healthier India
Rainmatter, known for supporting consumer-centric ventures, identified SuperYou as a key player in tackling India’s nutrition crisis. Addressing the partnership, Nithin Kamath remarked, “SuperYou’s Protein Wafer Bars are a great alternative to conventional snacks. We’re excited to support Ranveer and Nikunj on their journey to transform nutrition in India.”
This collaboration is timely, given India’s alarming protein deficiency statistics. With 73% of the population consuming inadequate protein, the country faces rising health challenges, including weakened immunity and reduced physical strength. SuperYou’s innovative solutions aim to bridge this nutritional gap with products designed for convenience and mass appeal.
This collaboration is timely, given India’s alarming protein deficiency statistics. With 73% of the population consuming inadequate protein, the country faces rising health challenges, including weakened immunity and reduced physical strength. SuperYou’s innovative solutions aim to bridge this nutritional gap with products designed for convenience and mass appeal.
The Launch of India’s First Protein Wafer Bars
SuperYou has already made a remarkable impact with its flagship product: India’s first Protein Wafer Bars. These bars, designed to offer a nutritious yet tasty alternative to conventional snacks, sold 2.5 lakh units within 48 hours of launch on platforms like Zepto and Blinkit.
Ranveer Singh, the brand’s co-founder and driving force, described SuperYou as more than a business—it’s a movement. “SuperYou is all about living your life at full energy and sharing that wonderful feeling with everyone. The Protein Wafer Bars are just the beginning. We’re revolutionizing the way people think about nutrition, and I’m thrilled to be part of this journey,” Singh said.
Ranveer Singh, the brand’s co-founder and driving force, described SuperYou as more than a business—it’s a movement. “SuperYou is all about living your life at full energy and sharing that wonderful feeling with everyone. The Protein Wafer Bars are just the beginning. We’re revolutionizing the way people think about nutrition, and I’m thrilled to be part of this journey,” Singh said.
Scaling Up: SuperYou’s Ambitious Growth Plans
SuperYou is gearing up for rapid expansion, with an investment plan of ₹40–₹50 crore to achieve its ambitious revenue target of ₹500 crore in the next five years. Nikunj Biyani emphasized the importance of Rainmatter’s support, saying, “Their partnership will help us scale quickly and create meaningful impact. We’re making healthy living accessible, exciting, and fun.”
Expanded Availability and Product Innovation
Currently, SuperYou’s products, including the hit Protein Wafer Bars, are available across major e-commerce platforms such as Amazon, Flipkart, Zepto, and Blinkit, as well as retail outlets like Reliance Fresh and Nature’s Basket. The company also plans to introduce a diverse range of health-focused products to cement its leadership in the nutritious snack market.
With Ranveer Singh’s star power, Rainmatter’s strategic investment, and SuperYou’s innovative approach, the startup is poised to redefine the way Indians think about nutrition. SuperYou’s journey is a testament to the rising demand for healthier, protein-packed options that are affordable, accessible, and enjoyable.
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